Aleyda Solis

SEO Consultant, Author & Speaker

Award Winning International SEO & AI Search Optimization Consultant, Speaker & Author

Aleyda is an experienced SEO consultant specialized in International, Ecommerce, Marketplaces and SaaS SEO processes, providing personalized & strategical SEO advice to companies worldwide, as well as training and on-going support through her boutique SEO consultancy Orainti, from where she helps from multinationals to startups across the world in competitive industries & complex environments requiring a highly personalized, in-depth & scalable approach towards organic search growth.

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Who is Aleyda Solís?

Awarded as the European Search Personality of the Year in 2018, included as one of the 10 Most Influential SEO Experts of 2022 by List Wire from USA Today, in Forbes as one of the top 10 online marketing experts to follow in 2015, and in Hubspot as one of the 59 Female Marketing and Growth Experts You Should be Following, Aleyda has also been interviewed in publications such as The Huffington Post and in Google Partners Podcast.

Aleyda Solis - Award Winning SEO Consultant

"European Search Personality of the Year - 2018"

SEO Consultancy

Brands that trust Aleyda

"The 10 Online Experts I'm Following In 2015"

Aleyda is also the author of one of the most popular newsletters in the sector, SEOFOMO with +35,000 subscribers, where she shares the latest SEO news, resources and jobs. She has also written an SEO book in Spanish published by Anaya Publishing House in November 2016, called “SEO. Las Claves Esenciales.“, was the co-author of the SEO chapter of the Web Almanac of 2020, blogs in some of the best-known industry publications, like Search Engine Land, Search Engine Journal and Moz, besides contributing with articles in Hubspot or Think With Google.

She’s also an digital marketing & SEO speaker with more than 200 conferences in 30 countries in English as well as Spanish including some of the best-known industry events around the world, such as INBOUND, SMX, Pubcon, Mozcon, SearchLove and BrightonSEO.

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Aleyda is trusted by well known brands

Stacy Eisner

Chief Growth Officer, Puck

"I had the pleasure of working with Aleyda in two different roles where we brought her on to help refine and elevate our SEO strategy. From day one, she demonstrated not only deep technical expertise and subject matter dominance.Aleyda conducted comprehensive audits of our site architecture, content performance, and keyword strategy. Her insights led to specific actionable recommendations, prioritized by impact and level of effort that drove improvements in search traffic. Beyond the data, she was a strategic thought partner—collaborating seamlessly with editorial, product, and engineering teams to implement sustainable SEO best practices without compromising the voice or integrity of our content. Whether it was advising on CMS optimizations, leading training sessions, or identifying untapped traffic opportunities, Aleyda consistently delivered on expectations.. I highly recommend Aleyda to any organization looking to grow their audience through smart, ethical, and performance-driven SEO."

Polina Medvedieva

Senior SEO Manager, n8n

"Working with Aleyda means having next-level SEO expertise right at your fingertips. Her extensive experience across a wide range of SEO use cases allows us to apply proven best practices and skip the usual trial-and-error phase. She’s quick to step in, validate our SEO strategies, goals, and projects, and offer clear guidance on how to maximize their impact. Aleyda’s approach is data-driven, analytical, scalable, and highly systematic."

Matt Hurn

Senior Director of Marketing, Turo

"I consider Orainti an extension of my internal team due to how collaborative, sharp, and quick they are to meet our competitive landscape. Orainti has done an excellent job of understanding our business objectives and industry – then seamlessly translating that into an SEO playbook that is actionable for both marketers and engineers. I appreciate the attention to detail that goes into their reporting along with very specific action items and follow through."

Dora Trostanetsky

Growth Marketing Lead, Trade Republic

"We've been very fortunate to work with Aleyda who is the ultimate expert when it comes to SEO. Her professionalism and knowledge are remarkable and made our work so much easier. She helped us identify content and technical gaps and gave recommendations on how to tackle these and in which priority. I hope to work with her again in the future."

Vahagn Sarksyan

VP of Marketing, Krisp

"It was a great pleasure to work with Aleyda and her fantastic team. Orainti helped us reinvent our SEO strategy and adapt it to our changing business model and demand generation needs. Our team was delighted with the level of technical knowledge and expertise Orainti displayed, as well as the level of professionalism and ownership. There are a few SEO experts in the world who also bring a deep understanding of the entire business and marketing needs, and Aleyda is definitely one of them."

David Adams

Founder, Sniffspot

"I have worked with many SEO consultants and Aleyda has been night and day the best. Aleyda delivered a comprehensive SEO strategy and has overseen executing it. While our SEO traffic was hardly growing before working with Aleyda, since working with Aleyda for a year we have seen our SEO traffic grow 500%. Our SEO revenue has grown in line. Working with her has been the best thing we ever did for our SEO and I have already personally referred several companies to work with Aleyda."

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Conferences

Upcoming

30 | 04 | 2026 Brighton, UK
Redefining Success Metrics for the AI Search Era BrightonSEO
20 | 03 | 2026 Sydney, Australia
What AI Means for Brands: How to Stay Visible, Relevant, and Chosen Sydney SEO Conference 2026
19 | 03 | 2026 Sydney, Australia
AI & The Future of Search – Maximising Your Brand Visibility for 2026 and Beyond The Future Media Forum

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SEOFOMOJOBS

Encuentra el trabajo de SEO de tus sueños con los mejores y más recientes puestos ofrecidos por empresas de todo el mundo

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LearningAIsearch.com

Learn about AI search optimization (GEO, AEO, LLMO) with free, reliable guides and resources, from the fundamentals, to technical configurations, content optimization, measurement, and tools.

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LearningSEO.io

Learn SEO for Free with the #LearningSEO roadmap, featuring free guides, resources and tools.

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The SEOFOMO Newsletter

A weekly newsletter sent to +35,000 subscribers featuring the latest SEO updates, news, resources, jobs, events, and tools, helping SEOs to stay up to date.

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Blog

Search Engine Optimization

What UCP Means for Ecommerce SEO: Preparing for Agentic Commerce

Aleyda Solis

13 | 01 | 2026

Search Engine Optimization

What we learned about AI, Discover and Shopping from Google during the Search Central Zurich 2025

Aleyda Solis

10 | 12 | 2025

Search Engine Optimization

Top Black Friday Organic Search Traffic Winners & Trends in 2025

Aleyda Solis

05 | 12 | 2025

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Crawling Mondays

by Aleyda Solís

Crawling Mondays is a YouTube-based video series that is also distributed as a podcast, where you’ll find SEO tips, tricks, tutorials, reviews, interviews, and much more.

Recent episodes

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